Reviewed · FOOD & DRINK
Taste Hawke’s Bay – A Sweet treat food Tour
The best part of this Napier outing is its delicious variety. In about four hours, you move from handmade chocolate to New Zealand honey, a country gallery, and fresh fruit ice cream, with Hawke’s Bay scenery between each stop. It is a food tour with enough sightseeing to keep it from feeling like one long snack break.
I especially like the small group limit of 18, which should make the ride and tastings more personal. I also like the mix of included treats and free time, including three handcrafted chocolates at Silky Oak and a guided honey experience at Arataki Honey. The main consideration is simple: if you prefer wine, architecture, or a longer sit-down meal, this sweet-focused tour may feel narrow.
Key points at a glance

- Three handcrafted chocolates per person are included at Silky Oak Chocolate Company.
- Arataki Honey offers a guided tasting and interactive bee experience with staff at its visitor centre.
- Real fruit ice cream in Havelock North uses fresh seasonal fruit blended with ice cream or yoghurt.
- Birdwoods Gallery adds art and countryside atmosphere to an otherwise food-heavy outing.
- Napier pickup and drop-off make this a practical half-day choice without a rental car.
- Groups are capped at 18 people, and the tour costs $119.46 per person.
Why this four-hour treat tour works

Hawke’s Bay is well known for food and drink, but you do not need to commit to a full-day winery circuit to sample its local produce. This tour keeps things light, sweet, and manageable. You get several short stops rather than spending the whole afternoon in one shop or tasting room.
That format suits families and anyone with limited time in Napier. The route also gives you a look at the countryside around Havelock North, so the outing is not only about buying sweets. Your local guide handles the driving, timing, and introductions, leaving you free to watch the views and enjoy the samples.
The tour is offered as a small-group experience, with a maximum of 18 people. That matters at tasting stops, where a large crowd can turn a pleasant visit into a queue. A smaller vehicle and group should also make it easier to hear the guide and ask questions.
The available information does not name the guide, so you should not book expecting a particular host. What you can expect is friendly local guidance, comfortable transport, and pickup and drop-off from Napier.
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Silky Oak Chocolate Company: a sweet opening stop

The tour begins at Silky Oak Chocolate Company, where you receive a selection of three handcrafted chocolates per person. This is more than a quick shop visit. You can watch the activity in the boutique factory shop while tasting the chocolate.
The stop lasts about 45 minutes, which gives you time to enjoy the samples without making the day feel rushed. The factory setting adds interest because you are seeing the place where the products are made, not only browsing a display case.
I like the restraint of the three-chocolate format. It gives you a proper taste without turning the first stop into an all-you-can-eat sugar session. You will also have a chance to look around the shop, though the supplied details do not specify extra tastings, demonstrations, or purchases beyond the included selection.
Chocolate lovers will probably rate this as one of the tour’s strongest moments. If you are not interested in sweets, this is the stop most likely to test your patience. Keep that in mind before booking a tour built around honey, chocolate, and ice cream.
Arataki Honey: seeing how New Zealand honey is made
At Arataki Honey Visitor Centre, the focus shifts from chocolate to bees and honey production. The 45-minute visit includes a guided honey tasting and an interactive experience. Staff explain how bees produce honey, giving the tasting some useful context rather than presenting it as a series of unidentified samples.
This is valuable for families because the subject is easy to grasp and hands-on in spirit. Children can learn where honey comes from, while adults can pay attention to the different flavors and the story behind New Zealand’s honey industry.
The visit is listed with no separate admission charge, and the tour includes the guided portion. You should still check whether any shop purchases or additional products cost extra, since those are not specified.
Arataki Honey also breaks up the chocolate-heavy theme. The change from confectionery to a natural food product keeps the morning or afternoon from feeling repetitive. I would give this stop extra weight if you enjoy learning how food is produced, not just eating it.
Birdwoods Gallery adds art and open-air space

Birdwoods Gallery sits in the Hawke’s Bay countryside just outside Havelock North. The 30-minute stop includes the gallery, a sculpture garden, and country surroundings. It is not a tasting stop in the same way as Silky Oak or Arataki Honey, and that is part of its value.
After two food-focused visits, you get a chance to stretch your legs and look at art. The gallery is described as eclectic, so you can expect a mix rather than one tightly defined artistic style. The sculpture garden gives the stop an outdoor element and lets you enjoy the setting around Havelock North.
Thirty minutes is enough for a short visit, but not enough for a detailed examination of every artwork. If you like galleries and want a long, quiet art visit, this stop may feel brief. If you need a break from tastings, the timing works well.
I like that Birdwoods prevents the tour from becoming a simple sequence of retail stops. It gives the route a local sense of place and provides a visual change before the final food stop.
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Havelock North and the real fruit ice cream finish

The final stop takes you to Havelock North for a New Zealand classic: real fruit ice cream. Fresh seasonal berries or fruit are blended on the spot with creamy vanilla ice cream or yoghurt.
This is a particularly good way to finish because it is made fresh and changes with the season. The exact fruit available is not specified, so you should expect the selection to depend on what is in season rather than on a fixed menu.
The stop lasts about an hour, the longest visit on the tour. That gives you time to enjoy the ice cream at a relaxed pace and spend some time in Havelock North. The supplied details do not state whether the ice cream itself is included in the tour price, so check the booking terms or ask the operator before setting out.
Real fruit ice cream is also a useful taste of everyday New Zealand food culture. It is less formal than a sit-down dessert and more connected to local produce. The combination of fresh fruit and ice cream makes it easy for adults and children to enjoy, though people with dairy restrictions should note that the stated options are ice cream or yoghurt.
The countryside views matter more than you might expect

The route through the Hawke’s Bay countryside gives this tour breathing room. You are not simply moving between shops in central Napier. The drive connects the food stops and provides views along the way.
Because the experience lasts about four hours, the countryside portion helps create a sense of a regional outing rather than a short shopping trip. You see more of the area around Havelock North while someone else handles the transport.
The weather matters here. The tour requires good weather, and poor conditions can lead to a different date or a full refund. That is sensible for an experience that includes countryside travel and an outdoor sculpture garden, but it means you should keep some flexibility in your plans.
What the $119.46 price buys you

At $119.46 per person, this is not the cheapest way to buy a chocolate bar or an ice cream. You are paying for a guided half-day outing, transport from Napier, several organized visits, and the convenience of linking four locations without arranging your own route.
The value is strongest if you do not have a car or do not want to drive after a day of tastings. It also works well if your time in Hawke’s Bay is limited and you want a compact introduction to local treats and the countryside.
The included items matter. You receive three handcrafted chocolates at Silky Oak, a guided honey tasting and interactive visit at Arataki Honey, admission to the Chocolate Thru’ the Ages Museum as part of the Silky Oak visit, and access to Birdwoods Gallery. The information does not clearly say whether the real fruit ice cream is included, so confirm that point when booking.
For a family, the price may compare favorably with arranging several separate admissions, transportation, and tastings. For a solo visitor who already has a car and plans to visit only one producer, it may be less compelling. Group discounts are offered, which could improve the value for a party booking together.
The tour is commonly booked about 52 days ahead. That is useful planning information, especially if you are visiting Napier on fixed cruise or holiday dates. I would reserve early if your schedule is tight, even though the group size is not large.
Who will enjoy this tour most

This outing suits you if you like sweets, short visits, local produce, and easy transport. It is particularly family-friendly because the stops are varied, the route is not too long, and the honey visit offers something educational alongside the tastings.
It also suits couples and small groups who want a relaxed introduction to Hawke’s Bay without planning every detail. You will meet other people in a small-group setting, but the maximum of 18 keeps the experience from feeling like a huge coach excursion.
The tour is less suitable if you are looking for wine tasting, a serious culinary meal, or a detailed look at Napier’s Art Deco buildings. It is also not the best match for someone who dislikes chocolate, honey, or dairy-based desserts. There is no indication of a savory meal, so do not treat this as a replacement for lunch.
Most people can participate, and service animals are allowed. If you have food allergies or dietary restrictions, ask the provider about the tasting contents before booking, since the available information does not list allergen or alternative-diet details.
Timing, pickup, and booking advice
Pickup and drop-off from Napier make the tour straightforward for people staying in the city. The total duration is approximately four hours, with visits of about 45 minutes at Silky Oak, 45 minutes at Arataki Honey, 30 minutes at Birdwoods, and one hour in Havelock North. Driving time fills the remaining portion.
The tour offers a mobile ticket, so you can keep the booking on your phone. Confirmation is provided when you book. Alternative start times or tour customizations can be requested through the Mates Travel website, but they are not guaranteed by the details provided.
Free cancellation is available if you cancel at least 24 hours before the start time. Changes or cancellations made inside that window are not accepted for a refund. The tour can also be canceled if it does not reach its minimum number of participants, in which case you are offered another date or experience, or a full refund.
Should you book Taste Hawke’s Bay?
Book it if you want a sweet-focused half-day tour from Napier with transport, a small group, and a mix of tastings, local art, and countryside views. The combination of chocolate, honey, real fruit ice cream, and Birdwoods Gallery gives you more variety than a single-producer visit.
Skip it if your priority is wine, savory food, or a full cultural tour of Napier. Also confirm what is included at the real fruit ice cream stop, and plan around the weather. For families, first-time visitors, and anyone without a car, this is an easy and cheerful way to sample Hawke’s Bay.
FAQ
How long does the Taste Hawke’s Bay sweet treat tour last?
The tour lasts approximately four hours.
Where does the tour take place?
The tour begins with pickup from Napier and visits locations in and around Hawke’s Bay, including Havelock North.
Is pickup from Napier offered?
Yes. Pickup and drop-off from Napier are offered.
What is the maximum group size?
The tour has a maximum of 18 participants.
What food and drink stops are included?
The route includes handcrafted chocolates at Silky Oak Chocolate Company, a guided honey tasting at Arataki Honey, and real fruit ice cream in Havelock North.
How many chocolates do I receive at Silky Oak?
You receive a selection of three handcrafted chocolates per person.
Is admission to the Chocolate Thru’ the Ages Museum included?
Yes. Self-guided admission to the Chocolate Thru’ the Ages Museum is included.
Is the real fruit ice cream included in the tour price?
The supplied details do not clearly state whether the ice cream is included, so you should confirm this with Mates Travel before booking.
Can I cancel for a full refund?
Yes, if you cancel at least 24 hours before the experience start time. Cancellations made less than 24 hours before the start are not refunded.
What happens if bad weather cancels the tour?
If poor weather causes a cancellation, you are offered a different date or a full refund.
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